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NEW ARRIVALS
ARTURETTO LANDI
From the Gulf of Poets to the Heart of Arabiya
Profumi D’Art X ARMAF unites the artistic vision of Italian master perfumer Arturetto Landi with ARMAF’s bold approach to modern perfumery. Trained in Germany and refined through decades of work across the world, Landi is celebrated for complex, opera-like compositions and his pioneering use of oriental notes and oud. Each “Art” chapter is a numbered fragrance – a cinematic scene captured in scent, designed for collectors and fragrance connoisseurs.
CHRISTIAN PROVENZANO
Fifty Years of Craft, Distilled into Pure Parfum
The ARMAF × Christian Provenzano collection is a quartet of Pure Parfums – I, II, III and IV – composed by one of the world’s most respected master perfumers. Drawing on more than five decades of experience, Provenzano blends sparkling citrus, precious woods, florals and resins into four distinct “acts” that move from luminous and fresh to deep, sensual and richly textured, offering a refined evolution of the ARMAF signature.
SAOUD ALKAABI
The Scent of One World
Presenting the fruition of seven months, eight days, and nine hours of unrelenting passion, experimentation and collaboration. SHK I II III & IV are a collaborative creation by Saoud AlKaabi and Armaf from Sterling Perfumes. They represent his earnest intentions, whilst encapsulating
his vision and passion to build a bridge that connects diversity with a universal emotion.
